Sunday, September 27, 2009
We have seen the devastating effect of the typhoon Ondoy. For two-days, we are witness to the raging winds and tremendous rainfall that wreak havoc to Metro Manila. The East side were the hardest hit.

Electricity are down, lines of communications falter, water supply are scarce and floods engulfed the entire metropolis. The Philippines are vulnerable to this short notice mayhem and the people was caught surprised, unprepared. The Filipinos thought that the rains are not going to end.

Internet connection and mobile phone signals are rare. But it didn't stop the Filipinos to keep in touch in the virtual world. Facebook and Twitter are the newest way spread the news. Television has been outpaced. The television has improved a lot, but the internet has been growing faster.

As the seconds passed by, Twits flash in every page. Notices, Information, Rescue requests, warnings and pledges are the trending topic. The accessibility of cameras and camcorders has led to the quick pace in news delivery. There is no MTRCB in social media. For once, the viewer controls what they want to see.

The images are raw. The words are commanding. Truly, the social media revolution has changed the landscape of information dissemination.

And this is going to be the trend. More and more people will embrace this phenomenom. And definitely, the TV will learn its lesson. The opportunity is in the free market.

Twitter became a bulletin board of the Filipinos

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